by Barbara Barron | Posted September 11th, 2024 | Subscribe to this newsletter “When should we launch our an annual fund appeal when people are being asked every day to donate to the elections?” Are you hearing and reading this question, too? I have clients asking me about the right timing for their fall appeal. I’m reading articles about whether …
How Do We Get a 100% Return On Our Annual Fund Appeal Letters?
by Barbara Barron | Posted August 14th, 2019 True success story: a client reported back to me on a pretty far out-there strategy we had developed last summer for their Annual Fund approach to returning parents. Would you believe me if I told you that she is seeing almost 100% return? That nearly every family is increasing its giving substantially, …